for immediate release: Jan. 18, 2014
New Saranac Lake Winter Carnival website launched
SARANAC LAKE – The Saranac Lake Winter Carnival Committee recently launched the new website for the Saranac Lake Winter Carnival. The website address is www.saranaclakewintercarnival.com.
The website address remains the same, but the website underwent a complete redesign by Adworkshop in Lake Placid. The new website includes a photo gallery, sporting event listing and other detailed information about Winter Carnival.
"We wanted a high-quality website, and we got one thanks to the talented team at Adworkshop," said Andy Flynn, who worked with Caroleigh Meserole on the Winter Carnival Committee's website team to build content for the site. "The website is our window to the world, and it's important to present Saranac Lake in a professional manner while promoting this internationally recognized event."
The improved layout and user-friendly features are easily viewed on multiple devices and screen sizes. The website provides a modern visual experience and utilizes color schemes from the new Winter Carnival logo with tones of blue and white.
"The team worked tirelessly to bring the website to fruition, and to ensure that it represents the true spirit and traditions of the Saranac Lake Winter Carnival. Without their hard work, creativity and dedication, it would not be possible. The committee is also appreciative of those who contributed toward funding the website; our Winter Carnival sponsors and other donors," said Eric Foster, chairman for the Saranac Lake Winter Carnival Committee.
Generous donations of money and time for the website were also given by Natalie Leduc, Adworkshop, Hungry Bear Publishing and others.
Winter Carnival attendees are encouraged to check the website for the latest schedule updates for events, which features a convenient schedule summary encompassing all of the festivities during this 10-day celebration.
The Saranac Lake Winter Carnival Committee, formally known as the Society for Promotion of Winter Carnival, Saranac Lake, Inc., is a group of volunteers dedicated to organizing an annual mid-winter festival. This 10-day, communitywide event traces its roots to a one-day Winter Carnival held in 1897 by the Pontiac Club. The Carnival honors its heritage every year by building an Ice Palace from blocks of ice harvested from Lake Flower's Pontiac Bay, where carnival events have been traditionally held for generations. For more information, visit the Saranac Lake Winter Carnival website at www.saranaclakewintercarnival.com. The 2014 Winter Carnival will take place Jan. 31 - Feb. 9.